Posts tagged ‘biz 1190 am’
Using data: Mike Siegle on Driven to Business
Mike Seigle is the Director of Research and Database Management for Landmark Communications. Mike manages the firm’s sophisticated statewide database of voters, creating mailing lists, phoning lists, walk lists and other “direct voter contact” projects.
Managing a political database and making sense of it has parallels to business data. In these days of “big data,” it’s important that even small businesses and their leaders understand the tricks of this trade. Mike has also been a history instructor at Georgia Perimeter for a number of years.
The term “big data” is tossed about by everone these days, but few if any of us are aware of how deeply our lives and businesses are embedded into those “big data” repositories of information.
Eddie and Mike will discuss the similarities between political polling, and business data management. Knowing who your customers are, why they buy from you, and whether they’re likely to continue is of interest to any business, and in today’s highly competitive marketplace, you can’t afford to be left behind. As a history instructor, Mike also brings an interesting historical perspective to the growth of “big data,” and how its evolved.
Interesting guest.. great program..
Driven to Business hosted by Eddie Mayfield is heard at 11 AM every Saturday on Atlanta’s Business radio, WAFS Biz 1190 AM. The program is streamed live on biz1190.com and podcast on eddiemayfield.com
It’s simply the best business program in Atlanta.. tune in.
Dr. Hal Scherz on Driven to Business
Dr. Hal Scherz is a prominent Atlanta physician, and is my guest on the October 5th edition of Driven to Business.
In May of 2009, Dr. Scherz founded the physician group, Docs 4 Patient Care, which has subsequently become one of the most prominent physician groups in championing sensible healthcare reform. He was a featured speaker on a healthcare panel at CPAC in 2010. He has had 2 Wall Street Journal opinion pieces published in 2010 and others featured in Real Clear Politics and other online publications. He has appeared on over 50 nationally syndicated radio shows and on Fox News shows.
Listen as Eddie and Dr. Scherz discuss the impact of Obamacare on Business, the coming doctor shortages, and the subsequent fallout from disrupting the best medical system in the world.
Driven to Business is heard every Saturday morning at 11 AM on WAFS, Biz 1190 AM. It’s Atlanta’s best business radio program.