An encouraging word, Businesses that survived hard times
MP3
There have always been those that prospered during hard times. During what’s known as the Great Depression, Joseph Kennedy became a wealthy man investing in liquor. Aristotle Onassis bought ocean going ships at bargain prices, and when the economy turned around, was one of the wealthiest men in the world. Florenz Ziegfeld earned his millions selling entertainment.
They focused on opportunities, not problems. In a nutshell, that is the secret.
You hear a great deal about the excitement of running a business. What’s not discussed as often is the struggle that almost every business person encounters from time to time.
All of you have heard the statistics about the high rate of failure for small businesses. In my experience, founder burnout is one of the primary causes. Every business owner I know, at one time or another, is tempted to just throw in the towel.
This program talks about that, and examines some companies and individuals that did make it through hard times.. give it a listen.