Marketing, the web, and your business..
Marketing is information; information is marketing AND.. Hope is not a strategy.
In today’s complicated messaging world, you had better be able to get your company’s message to potential and existing customers OR, you won’t be around. Indirect marketing is discussed, as is the ins and out of using websites for business.
The world of marketing, has in many ways, never really changed, although the methods have. People respond the same as they always have. People hate to be sold, but they love to buy. That’s always been true, and it’s the job of any business to allow them to know about your products and services, and to facilitate an easy purchase experience.
Regardless of what terrific service or product you provide, and how badly someone needs it; if they don’t know you exist, you’re not going to sell it. That’s why marketing matters- a lot.
Listen as Eddie and Driven to Business producer, Joey Wenzler, talk about how YOU can get your business’ message out. Eddie and Joey don’t spend too much time on theory, they give concrete examples from their own experiences of what works and what will not.
This is a great program, down to earth, practical, and entertaining. Listen in.
Driven to Business hosted by Eddie Mayfield is heard at 11 every Saturday morning on Atlanta’s Biz 1190 AM. The program is streamed live on biz1190.com and podcast on eddiemayfield.com
Simply the best business radio in Atlanta.. Driven to Business. Tune in!